Chris Gaffey
Product | Visual | UI | Psych
I’ve had the privilege to work with some great companies
Case Studies
Samples of my work
Accelerating 0-to-1 AI Product Innovation with Strategic Design
My earlier work establishing, scaling and optimizing for the country’s fastest growing insurance company.
0-to-1
AI-focused
+260% founder graduation rate (vs. historical)
Read More
From Opportunity to Reality: Building an AI-Powered Tech Buyer Platform
Transforming analyst-led IT guidance into a scalable, AI-first digital experience that unlocks a $2B market opportunity.
Digital transformation
AI-focused
$2B opportunity
Read More
Landing Page
Redesigning a healthcare data platform to transform survey data into policy-driving insights
Turning mountains of healthcare survey data into a policy-maker's data exploration platform.
Dev collaboration
Data visualization
In-development - live link coming soon!
Read More
Health IQ
Health IQ Express - Digital Life Insurance Product
A new “all-digital” purchasing experience that melds the disciplines of behavioral psychology, tech/science, and design.
Digital transformation
Xfn optimization
1-4 mo. faster application timeline
Read More
Health IQ
Health IQ: Brand & Web
My earlier work establishing, scaling and optimizing for the country’s fastest growing insurance company.
Full rebrand
Conversion optimization
+190% LP conversion
-80% CPL
Read More
Chris Gaffey
Product Design | UX | Psych
Product Designer & Psychologist
Messy business challenges→ Breakthrough products people actually want
I’ve had the privilege to work with some great companies
Accelerating 0-to-1 AI Product Innovation with Strategic Design
My earlier work establishing, scaling and optimizing for the country’s fastest growing insurance company.
0-to-1
AI-focused
+260% founder graduation rate (vs. historical)
Read More
From Opportunity to Reality: Building an AI-Powered Tech Buyer Platform
Transforming analyst-led IT guidance into a scalable, AI-first digital experience that unlocks a $2B market opportunity.
Digital transformation
AI-focused
$2B opportunity
Read More
Landing Page
Redesigning a healthcare data platform to transform survey data into policy-driving insights
Turning mountains of healthcare survey data into a policy-maker's data exploration platform.
Dev collaboration
Data visualization
In-development - live link coming soon!
Read More
Health IQ
Health IQ Express - Digital Life Insurance Product
A new “all-digital” purchasing experience that melds the disciplines of behavioral psychology, tech/science, and design.
Digital transformation
Xfn optimization
1-4 mo. faster application timeline
Read More
Health IQ
Health IQ: Brand & Web
My earlier work establishing, scaling and optimizing for the country’s fastest growing insurance company.
Full rebrand
Conversion optimization
+190% LP conversion
-80% CPL
Read More
Product Designer & Psychologist
Messy business challenges→ Breakthrough products people actually want
I’ve had the privilege to work with some great companies
Accelerating 0-to-1 AI Product Innovation with Strategic Design
Rapid product ideation, de-risking, and user-centric innovation in Google’s internal incubator.
0-to-1
AI-focused
+260% founder graduation rate (vs. historical)
Read More
From Opportunity to Reality: Building an AI-Powered Tech Buyer Platform
Transforming analyst-led IT guidance into a scalable, AI-first digital experience that unlocks a $2B market opportunity.
Digital transformation
AI-focused
$2B opportunity
Read More
Landing Page
Redesigning a healthcare data platform to transform survey data into policy-driving insights
Turning mountains of healthcare survey data into a policy-maker's data exploration platform.
Dev collaboration
Data visualization
In-development - live link coming soon!
Read More
Health IQ
Health IQ Express - Digital Life Insurance Product
A new “all-digital” purchasing experience that melds the disciplines of behavioral psychology, tech/science, and design.
Digital transformation
Xfn optimization
1-4 mo. faster application timeline
Read More
Health IQ
Health IQ: Brand & Web
My earlier work establishing, scaling and optimizing for the country’s fastest growing insurance company.
Full rebrand
Conversion optimization
+190% LP conversion
-80% CPL
Read More